Lob

Why Add-to-Calendar Works with Lob

Integrating Add-to-Calendar links in Lob streamlines communication and reduces no-shows.

• Universal Add-to-Calendar compatibility with Google, Outlook, Apple, and more.
• Simplified one-click, no-code setup.
• Smart reminders & notifications to keep everyone updated.
• Accurate analytics to track engagement and attendance.

Using Calendar Links in Lob Workflows

Turn Lob Activities into Calendar Events

1. Use New or Updated Contact as Trigger

Capture intention by selecting triggers like New or Updated Contact or New Upcoming Event in Lob.

2. Send Data to CalendarLink

Map your contact names, event dates, and descriptions, and optionally gather RSVPs.

3. Publish the Personalised Invite

Receive the Add-to-Calendar link back and embed it across web, email, and social channels.

Fire Lob Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Select triggers like New Event or RSVP via CalendarLink.

2. Map Add-to-Calendar Data

Effortlessly transfer event titles, dates, times, and attendees into Lob’s system.

3. Create a New Event in the System

Use Lob actions like Find a Contact by ID or Send Postcard to enhance engagement and outreach.

Pro Tips for Lob and Add-to-Calendar

• Use smart reminders for time-zone and daylight-saving safety.
• Embed Add-to-Calendar links in emails for greater reach.
• Utilize analytics to optimize attendance and engagement.
• Customize invites with your brand for a cohesive experience.