Vidalytics

Why Add-to-Calendar Works with Vidalytics

With CalendarLink, reduce video campaign no-shows and drive faster audience engagement.

• Universal Add to Calendar integration for seamless access across all platforms.
• Boost attendance with detailed click and attendance analytics.
• Simplify setup with a one-click, no-code process.
• Utilize smart reminders and notifications.

Using Calendar Links in Vidalytics Workflows

Turn Vidalytics Activity into Calendar Events

1. Create a CalendarLink for each interactive video

Use triggers like New User Play Gate Event or New Interactive Video to signal an opportunity for calendar engagement.

2. Send data to CalendarLink

Map video names, play durations, and descriptions. Optionally capture RSVP for more immersive user experience.

3. Publish the personalized invite

Embed the Add-to-Calendar link within your video pause screen or as a call-to-action to boost engagement.

Fire Vidalytics Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Select a trigger like New User Play Gate Event or RSVP capture to activate workflows.

2. Map Add-to-Calendar Data

Seamlessly integrate event titles, dates, and times to your video analytics system.

3. Find a Contact in the system by ID

Update a contact record or initiate a follow-up message through your video marketing platform.

Optimising Calendar Links in Vidalytics

• Use analytics to adjust your video campaigns for better calendar engagement.
• Experiment with custom pause screens for better CTA visibility.
• Utilize mobile auto-play with Add-to-Calendar for seamless integration.
• Keep audience engaged with subscription calendars that sync updates.