PassKit Membership

Why Add-to-Calendar Works with PassKit Membership

Integrating CalendarLink's Add-to-Calendar feature with PassKit Membership reduces no-shows by creating clear calls-to-action.

• Universal Add to Calendar link for all platforms
• Brandable invites that boost visibility
• Subscriber calendars ensure events stay synced
• Smart reminders reduce no-show rates

How PassKit Membership Works with CalendarLink

Convert PassKit Membership Activity into Calendar Events

1. Create a CalendarLink for New or Updated Contacts

Trigger CalendarLink workflows with actions like New or Updated Contacts or New Enrollment to signal user intent.

2. Send Data to CalendarLink

Map essential details such as names, event dates, and descriptions. Optionally include an RSVP for engagement tracking.

3. Publish the Invite

Retrieve the Add-to-Calendar link, ready for sharing across web, email, and social platforms.

Fire PassKit Membership Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Select triggers like New Event or Updated Contact to initiate membership engagement.

2. Map Add-to-Calendar Data

Ensure titles, dates, and times flow seamlessly into your PassKit Membership data.

3. Update Member Engagement

Utilize actions such as Send Welcome Email or Update Member to keep engagement high and records current.

Optimising Calendar Links in PassKit Membership

• Regularly update points and tiers to reflect member activity
• Use click and attendance analytics to refine future events
• Create branded invites to reinforce brand image
• Leverage smart reminders to prompt timely actions