EngageBay Marketing

Why Use Calendar Links in EngageBay Marketing

Calendar links increase event attendance by reducing no-shows and ensuring swift, automated engagement.

• Universal Add-to-Calendar links for all major platforms.
• One-click, no-code setup for quick deployment.
• Comprehensive analytics to track clicks and attendance.
• Smart reminders to keep participants informed.

Using Calendar Links in EngageBay Marketing Workflows

Turn EngageBay Marketing Activity into Calendar Events

1. Create a CalendarLink for each new or updated contact

Leverage triggers like New or Updated Contact and New Event to initiate engagement with interested prospects.

2. Send data to CalendarLink

Map the relevant event names, dates, and descriptions seamlessly, optionally capturing RSVP to streamline communication.

3. Publish the personalized invite

Receive the Add-to-Calendar link and incorporate it into your marketing communications instantly.

Fire EngageBay Marketing Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Use triggers such as New Event or Updated Contact to stay on top of your marketing game.

2. Map Add-to-Calendar Data

Ensure accurate mapping of event titles, dates, times, and attendees for seamless workflow operations.

3. Create or update a contact record

Use actions like Find or Create Contact and Update Contact to maintain streamlined engagement and records effortlessly.

Optimising Calendar Links in EngageBay Marketing

• Use analytics to understand invite engagement and optimize future communications.
• Enable smart reminders to keep your audience informed without overwhelming them.
• Brand your invites and landing pages for a cohesive brand experience.
• Deliver calendar links through email, social, or embeds for maximized reach.