Drift

Why Calendar Links Supercharge Drift

Harness Add-to-Calendar links to decrease no-shows and ensure smoother communication with your customers.

• Universal Add-to-Calendar links that work across Google, Outlook, Apple, and more.
• No-code setup for immediate use.
• Customizable, brandable invite and landing pages.
• Detailed click and attendance analytics for effective engagement tracking.

Using Calendar Links in Drift Workflows

Turn Drift Activity into Calendar Events

1. Create a CalendarLink for each new message or conversation

Identify intent through common Drift triggers like New Message or New Conversation to begin calendaring for important discussions.

2. Send data to CalendarLink

Map essential data like names, dates, and descriptions. Optionally capture RSVPs to track engagement.

3. Publish the personalized invite

Receive the custom Add-to-Calendar link and share it within Drift conversations to streamline scheduling.

Fire Drift Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Select the New Event or RSVP trigger to initiate follow-up actions from CalendarLink in Drift.

2. Map Add-to-Calendar Data

Seamlessly flow titles, dates, times, and attendees from CalendarLink into Drift workflows.

3. Update a Contact or Conversation

Use Drift actions like Update Known Contact or Log Event for Contact to keep communication records up-to-date.

Optimising Calendar Links in Drift

• Leverage the universal Add-to-Calendar links for cross-platform compatibility.
• Analyze click and attendance data to refine messaging strategies.
• Ensure time-zone safety with smart reminders and notifications.
• Use brandable pages to maintain consistent company image.