SendOwl

Why Use Calendar Links in SendOwl

CalendarLink streamlines your sales process by decreasing no-shows and promoting prompt customer action.

• Universal Add-to-Calendar integration for all platforms
• Brandable invites enhance your professional image
• Automated reminders cut down no-shows
• Analyze clicks and attendance for better insight

Using Calendar Links in SendOwl Workflows

Turning SendOwl Orders into Calendar Events

1. Trigger on New Order or Payment

Set up CalendarLink to create new events whenever a new order or payment is made, indicating strong purchase intent.

2. Map Event Details

Configure CalendarLink to pull details like product name, purchase date, and optional RSVP into the event.

3. Publish the Personalized Invite

Once the event is mapped, publish your Add-to-Calendar link and send it to your customer for easy calendar integration.

Fire SendOwl Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Initiate workflows in SendOwl using New Event or RSVP triggers from CalendarLink.

2. Map Add-to-Calendar Data

Synchronize event titles, dates, and attendee information back to SendOwl.

3. Find an Event in the System by ID

Use CalendarLink data to update or retrieve the relevant event information, facilitating detailed engagement tracking.

Optimising Calendar Links in SendOwl

• Embed universal Add-to-Calendar links in confirmation emails
• Use analytics to monitor which events drive sales
• Customize invites to reflect your brand identity
• Leverage smart reminders to enhance customer attendance