Postscript

Why Add-to-Calendar Works with Postscript

Calendar links reduce no-shows and prompt quick action with a clear call-to-action right within your SMS messages.

• Universal Add to Calendar links for all major platforms.
• No-code, brandable invite creation with analytics.
• Subscription calendars keep events in sync.
• Optional RSVP for better planning.

How Postscript Works with CalendarLink

Turn Postscript Triggers into Eventful Experiences

1. Create CalendarLinks for Subscriber Activity

Leverage triggers like New Upcoming Event and Subscriber Opted In to signal interest and prompt action.

2. Send Data to CalendarLink

Map event titles, dates, and descriptions. Optionally, include RSVP to gauge attendee numbers.

3. Publish the Personalized Invite

Retrieve the Add-to-Calendar link and share it instantly within Postscript messages.

Fire Postscript Workflows from CalendarLink Triggers

1. Capture a New CalendarLink Event

Initiate workflows with triggers like New Event or Updated Contact to streamline operations.

2. Map Add-to-Calendar Data

Ensure titles, dates, times, and attendees flow seamlessly into your Postscript sequences.

3. Send a Message or Log Engagement

Utilize actions such as Send Message or Update Subscriber to connect with users dynamically.

Pro Tips for Postscript and Add-to-Calendar

• Embed Add-to-Calendar links directly in your SMS campaigns.
• Use analytics to track attendance and optimize future events.
• Take advantage of smart reminders for timely notifications.
• Personalize invites to enhance engagement and brand affinity.