Why Add-to-Calendar Works with Iterable

Adding Calendar Links in Iterable workflows ensures faster customer engagement and dramatically reduces no-shows.

• Universal “Add to Calendar” support across Google, Outlook, Apple, and more.
• Set up in a single click with no-code integration.
• Use brandable invite and landing pages to match your style.
• Reduces no-shows and boosts attendance with smart reminders.

How Iterable Works with CalendarLink

Turn Iterable Activities into Event Opportunities

1. Automate Event Creation for New or Updated Contacts

Trigger new calendar actions with Iterable, recognizing signals like New or Updated Contacts to create timely event opportunities.

2. Sync Data to CalendarLink

Map out details by linking names, dates, and descriptions from your Iterable contacts; optionally capture RSVPs.

3. Distribute the Add-to-Calendar Invite

Publish personalized invites and retrieve the universal Add-to-Calendar link to embed in communications.

Fire Iterable Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Leverage event triggers such as New Event or Updated Contact to initiate workflows.

2. Map Add-to-Calendar Data

Seamlessly integrate titles, dates, times, and attendee data from the Add-to-Calendar interface.

3. Track and Update User Activity

Update records or send targeted messages by using actions like Update a User's Shopping Cart Items or Track Event.

Optimising Calendar Links in Iterable

• Leverage click + attendance analytics to refine your strategies.
• Set smart reminders to keep engagement high and reduce drop-offs.
• Utilize brandable invites for cohesive customer experience.
• Embed Add-to-Calendar links across web, email, social, and mobile channels for maximum reach.