Employee Advocacy by Sprout Social

Why Use Calendar Links in Employee Advocacy by Sprout Social

CalendarLink provides an intuitive workflow, enabling faster action and clearer calls to action for every event.

• Universal Add-to-Calendar compatibility with all major platforms like Google, Outlook, and Apple.
• No-code setup for creating brandable invite and landing pages.
• Real-time click and attendance analytics for insightful engagement tracking.
• Subscription calendars that automatically stay synchronized for your audience.

Using Calendar Links in Employee Advocacy by Sprout Social Workflows

1. Create a CalendarLink for each new upcoming event

As you track New Upcoming Events in Sprout Social, instantly create CalendarLinks to ensure better engagement.

2. Map Event Details to CalendarLink

Transfer names, dates, and descriptions effortlessly; optionally capture RSVP for a more personalized touch.

3. Publish the Personalized Invite

Receive the Add-to-Calendar link back from CalendarLink and share it through your Employee Advocacy platform.

Fire Employee Advocacy by Sprout Social Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Choose triggers like New Event or Updated Contact within Sprout Social to leverage CalendarLink's full potential.

2. Map Add-to-Calendar Data

Ensure that event titles, dates, times, and attendee lists are accurately integrated into your workflows.

3. Create a new single event

Use the Create Story action to log the event and engage your social media audience with timely updates.

Optimising Calendar Links in Employee Advocacy by Sprout Social

• Leverage analytics to identify high-engagement times for scheduling your events.
• Use brandable invites to maintain a consistent look and feel.
• Set smart reminders to boost attendance rates effectively.
• Utilize no-code setup to integrate quickly without IT support.