Why Add-to-Calendar Works in Close

A one-click calendar link reduces no-shows and drives faster action by making it simple for prospects to commit to attending.

• Universal “Add to Calendar” link for all major platforms.
• Boosts attendance and reduces no-shows.
• Integrations via Zapier, Make, API & webhooks.
• Smart reminders & notifications to keep everyone informed.

How CalendarLink Automates Close

Action: Turn Close Activity into Calendar Events

1. Pick a Popular Close Trigger

Mention common triggers (e.g., new lead, form submission, support ticket) that signal user intent.

2. Send Details to CalendarLink

Explain mapping names, dates and custom fields; CalendarLink’s AI event generator fills gaps.

3. Publish the Personalised Invite

Describe how CalendarLink returns a brandable Add-to-Calendar link you can embed anywhere.

Trigger: Fire Close Workflows from CalendarLink

1. Capture a New CalendarLink Event

Explain selecting 'New Event, RSVP, or Updated Contact' as the trigger in Zapier, Make or API.

2. Map Add-to-Calendar Data

Show how time-zone-safe titles, times and attendee details flow into Close.

3. Run a Close Action

Describe using those fields to update a record, send a message or log engagement in Close.

Optimising Calendar Links in Close

• Use brandable invites to reflect your company's identity.
• Leverage click + attendance analytics for insights.
• Monitor and reduce no-shows with smart notifications.
• Embed links across channels for broader reach and tracking.