Buttondown

Why Add-to-Calendar Works with Buttondown

Adding Calendar links helps reduce no-shows and encourages subscribers to engage instantly.

• Universal Add to Calendar support
• Customizable invite branding
• Real-time click and attendance analytics
• Subscription calendars stay up-to-date

Using Calendar Links in Buttondown Workflows

Turn Buttondown Activity into Calendar Events

1. Create a CalendarLink for each new or updated contact

Respond to actions like 'New Subscriber' or 'New Email' by adding events using Add-to-Calendar links.

2. Send data to CalendarLink

Easily map subscriber names, dates, and event descriptions, incorporating RSVP when needed.

3. Publish the personalized invite

Receive your Add-to-Calendar link ready for immediate distribution among your audience.

Fire Buttondown Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Utilize triggers such as a 'New Upcoming Event' or 'New RSVP' to sync effortlessly.

2. Map Add-to-Calendar Data

Ensure seamless transfer of event titles, dates, and participant information.

3. Create an Email with Personalized Details

Utilize subscriber actions like 'Send Email to Subscriber' to enhance engagement.

Optimising Calendar Links in Buttondown

• Utilize clickable Add to Calendar buttons in newsletters
• Leverage analytics to measure subscriber engagement
• Ensure event details are time-zone safe and daylight-saving compliant
• Use brandable invites to reinforce messaging