Awin

Why Use Calendar Links in Awin

Reduce no-shows and take action faster with clear call-to-action Add-to-Calendar links.

• Universal Add to Calendar links compatible with major platforms.
• Brandable invites that enhance your marketing campaigns.
• Insights through click and attendance analytics.
• Optional RSVP capture for attendee management.

Using Calendar Links in Awin Workflows

Add Calendar Links Through Awin Actions

1. Use New or Updated Contact Triggers

Begin by selecting a New or Updated Contact trigger in Awin. This signals intent to engage partners in upcoming activities.

2. Send Data to CalendarLink

Map names, event dates, and descriptions in CalendarLink. Optionally capture RSVP details for deeper insights.

3. Publish the Invite

Get back your Add-to-Calendar link to embed in emails, web pages, or social posts, ensuring everyone stays on the same page.

Fire Awin Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Select the New Event or RSVP trigger to initiate fresh workflows directly from CalendarLink.

2. Map Add-to-Calendar Data

Flow titles, dates, and times directly into your Awin account for seamless updates.

3. Return Performance Data from Publisher

Log engagement by returning performance data and updating records accordingly.

Pro Tips for Awin and Add-to-Calendar

• Utilize click analytics to refine audience targeting.
• Customize your invites to reflect your brand’s voice.
• Leverage performance data to measure campaign success.
• Synchronize events across time zones effortlessly.