Amazon SES

Why Add-to-Calendar Works with Amazon SES

Utilize CalendarLink to reduce no-shows and prompt faster actions with clear Add-to-Calendar options.

• Universal Add-to-Calendar links compatible with all popular platforms.
• No code setup for quick deployment.
• Optional RSVP capture for precise planning.
• Detailed click and attendance analytics to enhance engagement strategies.

Using Calendar Links in Amazon SES Workflows

Turn Amazon SES Triggers into Calendar Events

1. Create a CalendarLink for each New or Updated Contact

When a New or Updated Contact is added in Amazon SES, initialize a CalendarLink event to keep your audience synced.

2. Send data to CalendarLink

Map contact names, event dates, and descriptions. Optionally include RSVP options for better engagement tracking.

3. Publish the personalized invite

Receive a universal Add-to-Calendar link to integrate into your Amazon SES emails, ensuring maximum reach and ease of access.

Fire Amazon SES Workflows from CalendarLink triggers

1. Capture a New CalendarLink Event

Select triggers like New Event or RSVP to initiate actions in Amazon SES.

2. Map Add-to-Calendar Data

Align event titles, dates, and attendee information to streamline your communication.

3. Create Email

Automatically create a compelling email with the mapped calendar data ready to send through Amazon SES.

Pro Tips for Amazon SES and Add-to-Calendar

• Personalize calendar invites for improved user engagement.
• Leverage analytics to refine your email campaigns.
• Ensure all events align with subscriber time zones.
• Use RSVPs to gauge interest and attendance levels.